Who doesn’t love peanut butter? It’s so popular that it even has its own dedicated day!
About National Peanut Butter Day
National Peanut Butter Day is celebrated every year on January 24th, honoring one of America’s most beloved pantry staples. Peanut butter has been a household favorite for generations, known for its creamy texture, rich flavor, and versatility. From classic peanut butter and jelly sandwiches to smoothies, baked goods, and savory dishes, peanut butter adds a delicious and nutritious touch to countless recipes.
Peanut butter’s history dates back to ancient times, with early versions made by the Aztecs and Incas. However, the modern version we enjoy today became popular in the late 19th and early 20th centuries, thanks to innovations by Dr. John Harvey Kellogg and others. Over the years, peanut butter has grown into a staple ingredient across the globe, loved for its high protein content, healthy fats, and satisfying taste.
On National Peanut Butter Day, peanut butter enthusiasts celebrate in a variety of ways, including indulging in peanut butter treats, trying new recipes, and taking advantage of special deals and promotions offered by brands and restaurants. Many companies celebrate the occasion with discounts, giveaways, and limited-time peanut butter-inspired products.
Whether you prefer it smooth or crunchy, in a sandwich or straight from the jar, National Peanut Butter Day is the perfect time to enjoy this delicious spread and appreciate its role in our kitchens and culture.
National Peanut Butter Day Deals and Freebies
Here are some promotions to look out for:
- Insomnia Cookies: Now through Jan. 29, you can score a free classic cookie (like the Peanut Butter Chip Classic cookie) at Insomnia Cookies when you spend $5 or more and show the app. You can also take advantage of the offer when you place an order for local delivery using the app. You can get TWO delicious offers in store + online all day on on 1/24:
- buy 1, get 1 FREE Peanut Butter Chip Classic cookies AND
- buy 1, get 1 FREE Chocolate Peanut Butter Cup Deluxe cookies

National Peanut Butter Day Recipes
Here are some great recipes to try!
Reese’s Peanut Butter Cup Easy Brookies Recipe | Forking Good Food
No-Bake Peanut Butter Coconut Snack Bites | Mom Endeavors
Peanut Butter Buckeye Cheesecake | Tastes of Lizzy T’s
Black Bottom Peanut Butter Icebox Pie | The Kitchen is My Playground
Peanut Butter Popcorn Munch | A Mom’s Take
No Bake Peanut Butter and Chocolate Bars | Roxana’s Home Baking
Reese’s Peanut Butter Oatmeal Cookie Bars | Mom on Timeout
Reese’s ‘Dream Team’ Chocolate Peanut Butter Pie Pops | A Family Feast
Chunky Peanut Butter Stuffed Brownies | Snappy Gourmet
Peanut Butter Microwave Fudge Recipe | Wonky Wonderful
Peanut Butter Chocolate Chip Muffin Recipe | All She Cooks
Peanut Butter Chocolate Palmiers (aka Elephant Ears) | Sarah’s Cucina Bella
Chocolate Peanut Butter Smores | A Simple Pantry
Chocolate Peanut Butter Balls | The Latina Homemaker
Peanut Butter Kiss Cookies | Never Skip Dessert
No Bake Peanut Butter Cheesecake Shooters | Crafty Morning
Chocolate Covered Peanut Butter Rice Krispies Treats | Frugal Family Home
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